About The People Photographer

Meet Gemma Wilks

As soon as I left my Digital Designer job in 2020 I realised I’d found my people – founders and entrepreneurs who can relate to the highs and lows of running a business. IYKYK!

I quickly made it my mission to help business owners feel more confident and less awkward in front of the camera

You can be absolutely fantastic at what you do, but if your website and socials are filled with outdated headshots, stock images, or photos that don’t really feel like you, it becomes much harder for people to connect with your business.

That’s where I come in!

I’m not just a Photographer – I’m here to stop you hiding behind your logo, and give you everything you need to stand out and get noticed, with unapologetic confidence. 

Just purposeful photos that feel like you on your best day.

Personal Branding Photographer, Gemma Wilks - Nottingham

Hi, I'm Gemma - the face behind The People Photographer

I spend my days mooching about with a camera in one hand and my eyes searching for colourful walls, quirky window frames, hidden alleyways, and those little unexpected backdrops that make a photo instantly pop.

I’m slightly obsessed with finding places that most people would walk straight past.

But whilst I love a great backdrop, the real magic of any photo shoot is never the wall, the street, the coffee shop, or the fancy office…

…it’s the person standing in front of the camera.

And that person is usually convinced they’re awkward.

Gemma - The People Photographer taking photos with clients

"I hate having my photo taken"

Honestly? I hear this all the time.

In fact, I’d be concerned if I didn’t.

Most business owners are not professional models – they’re accountants, coaches, therapists, consultants, bakers, designers, PTs, and service providers who would quite happily do almost anything else than stand in front of a camera.

They don’t know what to do with their hands or where to look. They think they’re going to look weird.

Totally normal.

Do these people look like they’re hating having their photo taken? 

No!

My job is to make you forget you’re even on a photo shoot.

We’ll chat. We’ll walk. We’ll laugh. And I guide you every step of the way.

I'm always on the lookout for interesting backdrops and locations

If you want corporate, I'm not for you

Your business deserves better than a stuffy 90s corporate vibe. 

I want your photos to ooze:

Good photography isn’t just about looking nice. I mean, your images will look absolutely amazing, but they’ll also:

Gemma - The People Photographer taking photos with clients

A few things you should know about me

Ready to create photos you actually want to share?

If you're ready for bright, natural, confidence-filled images that show off the real personality behind your business, I'd love to help.

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Thinking about investing in photography for your business? Use the below form to get in touch, or book a free consultation

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My free consultation is a great opportunity to:

Whether you’re ready to book, or are on a fact-finding mission, my free consultation is designed to give you clarity, and a clear next step.